Michael Pollan is one of the nation’s leading writers and thinkers in this country on the issue of food. He is author of several books about food, including The Botany of Desire, The Omnivore’s Dilemma and his latest, In Defense of Food: An Eater’s Manifesto. In light of what he calls the processed food industry’s co-option of “sustainability” and its vast spending on marketing, Pollan advises to be wary of any food that’s advertised … with all this new marketing based on these ideas, my new suggestion is, simply don’t buy any food you’ve ever seen advertised. Ninety-four percent of ad budgets for food go to processed food. I mean, the broccoli growers don’t have money for ad budgets. So the real food is not being advertised. And that’s really all you need to know.
Click here to read / watch the complete interview with Michael Pollan on Democracy Now.